WE TAKE THE TIME TO UNDERSTAND YOU
Comprehensive Eyecare, Tailored To You
No Two People Have The Same Eyes
Why Should Your Eyecare Be The Same As Everybody Else?
Do you remember going to an Optician and feeling like you’re just a cog in the system, a number amongst many others around you? It’s impersonal, ineffective and leaves you feeling cold. Sometimes it even leaves you with more questions than answers.
At Abra & Co, we understand these feelings like no other Opticians.
We know you want good eyecare, to deal with competent and professional staff who share their expertise with you and to purchase glasses that are in your budget.
And importantly, we know you want to feel valued as a customer.
This is why we have been working incredibly hard to create a new standard for Optometry – Our unique client experience is designed to make it effortless for you to visit us, get the advice and glasses you need without feeling like you’ve been sold to, or spent too much, or not got the advice and answers you were looking for.
This unique way of doing things is unlike any other Opticians. All our experts have been trained at length in this way of delivering eyecare. Our team members bring a depth of training and expertise focused on recognising You as the individual you are.
We’re not just about seeing better — we’re about living better. Our approach to eye care is proactive and personal, ensuring that your vision today is protected for a brighter tomorrow.
Understanding you — your lifestyle, your needs, and your vision — is at the core of everything we do. From comprehensive consultations to our meticulous assessment for each prescription, we ensure that every aspect of our care is tailored specifically to you, for eyewear that enhances not just your vision but your entire life. We guide you through all your options, educating and empowering you to make choices that enhance not just your vision, but also your personal style.
At Abra & Co, our Personalisation Clinic begins working for you even before you step through our doors. We meticulously review your records, or for new clients, discuss your needs during booking. This preparation allows us to identify ways we can enhance your visit, from arranging transportation to pre-selecting eyewear tailored to your preferences. Our proactive approach ensures we’re fully attuned to your needs, demonstrating our commitment to exceptional, personalized service from the moment you choose to engage with us.
When you visit our practice, we start our Discovery Process. This involves making you comfortable, engaging in conversations about your preferences in frames, and exploring your past experiences, whether good or bad. We delve into any concerns you might have and consider your overall health. This comprehensive understanding forms the foundation of our service, ensuring we tailor our approach to your unique needs, all before your official consultation begins. This is all done before your eye test. We don’t do any pre-screening because all our clinical tests are performed by our highly qualified Optometrists.
At Abra & Co, our approach begins with a detailed case history to understand your unique visual needs and past experiences. Our Optometrists will understand your eyes, review the information gathered at the Discovery phase and delve deeper into any concerns you may have. We delve into your hobbies, your home/work environments and any specific needs you have.
We then conduct thorough tests to assess your vision accurately. We perform over 12 different tests on your eyes, and examine the internal and external eye health comprehensively. This allows us to understand what condition your eyes are in, relative to your age and therefore what clinical recommendations need to be made to help keep your eyes healthy.
Once our Optometrists have understood your concerns and your unique needs, a lens recommendation is made. We don’t do generic one size fits all recommendations. In most high street Opticians, the Optometrist doesn’t really understand the whole catalogue of spectacle lenses available. This is because their job is only to test eyes and make a recommendation.
Our Optometrists however have been trained to understand all spectacle lenses and their limitations. By knowing this, we can provide expert recommendations tailored to your lifestyle, ensuring optimal vision and comfort. Our advice extends to eye protection, offering solutions to safeguard your eyes from harmful elements, alongside personalised lens recommendations. This comprehensive process ensures we meet your needs with precision, enhancing your visual experience and overall well-being.
Abra & Co’s Expert-Led Dispensing and Styling System (EDSS) is a cornerstone of our personalised eye care service. By leveraging our expertise in both vision care and fashion, we ensure that every recommendation is not only clinically precise but also stylistically on point.
This system involves an in-depth consultation to understand your visual needs and aesthetic preferences, followed by expert advice on the best lens options and frames that not only enhance your vision but also complement your personal style, ensuring you leave feeling confident and cared for.
We have developed our own unique process that has resulted in thousands of delighted clients each year.
Our Frame Styling process means we go through the following steps with you:
Proactive, Preventive, and Personal. This defines our approach to personalised eyecare.
Your vision health is our lifelong commitment. Through comprehensive eye exams and a forward-thinking approach, we aim to safeguard your vision for the future. Our proactive care and follow-up services ensure that we’re not just your opticians but your lifelong partners in eyecare. We’re here to answer any questions you have, deliver multiple adjustments as needed and ensure you get the aftercare you deserve, at no extra charge.
We blend clinical excellence with an authentic, trust based approach reminiscent of the trusted family doctor. Our approach goes beyond the clinical; we see your story, your personality, your lifestyle, so that we’re able to recommend the best options for you.
In our unrushed consultations, we offer guided advice and select amazing eyewear designed to transform both your look and your vision. Transform your Vision & Eyewear Today
All our lenses have been specifically selected for their clarity, which is why we’re confident that you will discover your best vision with Abra & Co. Opticians. Whether you need varifocal lenses, occupational lenses, bifocals or single vision lenses, we have it all covered.
Our lens technology is designed to deliver wider fields of vision, crisp and clear vision in all directions and thinner, flatter lenses. For you, this means you will have 4K high definition vision in your lenses.
An Opticians Like No Other
